Artificial intelligence (AI) is quickly becoming intrinsic to the way companies do business, but many are still looking for an “aha” moment. The internet didn’t change the world at the flip of a switch. Its value was unlocked by an accumulation of micro-advances, small but significant changes that, when adopted at scale, generated immense economic value.
In the PwC 2024 Cloud and AI Business Survey, 46% of the executives who identified Amazon Web Services (AWS) as their primary or sole cloud service provider (CSP) say AI has already increased productivity in a measurable way, and 41% say it’s already improved profitability. Within a year those numbers are expected to jump to 90% and 83%, respectively. But in PwC’s survey, Top Performers — the upper 12% of respondents more likely to reap dividends from their investments — are already hitting those figures today. What could you do with that added value?
It’s time to stop looking for your AI mega-moment and see the incremental advancements that can help drive broader economic transformations with their cumulative impact. Operations in the front, middle, and back offices, for example, can benefit from increased efficiency, faster turnaround and innovative new ways of working, and this is especially true in how organizations work with their CSPs. As clients look at cloud providers, they are focused on how that provider can help accelerate their ability to innovate with leading technologies.
The future is public and multicloud. Most survey respondents use public cloud (95%) and more than half (56%) say they use one CSP primarily for most of their workloads while employing secondary CSPs for specialized purposes.
If you already work with Amazon Web Services, you know that AWS isn’t just a provider. Its open, agile ecosystem serves as a conduit to many familiar applications — including those from Adobe, Oracle, Salesforce — to help accelerate your ability to integrate systems and drive innovative outcomes.
When selecting a primary CSP, it’s important to consider how it can help you reinvent the ways you operate in your front, middle and back offices.
Continue reading here to discover what AWS clients should concentrate on.